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What running paid media for local business actually costs

Benchmarks, pricing teardowns, and operating playbooks from the team that runs campaigns across every channel. No product pitches in the body copy.

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Featured · Local SEO·5 min read·December 18, 2025

Your Business Profile Is Half of Your Paid Search Performance

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2
Assets that work as one
3
Markup types worth having
Local SEO · 5 min

Structured Data, Explained for People Who Do Not Write Code

Schema markup is a label on your website that machines read. Three types cover almost everything a local business needs.

December 4, 2025
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Things machines can verify
Local SEO · 6 min

How a Local Business Shows Up in AI Answers

Answer engines recommend businesses. They do it from data they can verify, which means the work is unglamorous and mostly alr…

November 20, 2025
3
Things AI answers cannot replace
Local SEO · 6 min

Is SEO Dead? Not for You.

AI answers have genuinely damaged informational search traffic. Local commercial search is a different market, and it is larg…

November 6, 2025

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